The Best AI Tools for Engaging Social Media Content

Social media has been a game changer for the marketing world. It allows large and small companies alike to reach new consumers by producing high-quality content that resonates with potential customers. Social media makes finding and connecting with a new audience a breeze.

Popular platforms, like X, Facebook, and TikTok, are used by brands to connect with new audiences outside of their immediate geographic area. These sites allow companies to create engaging video and meme content, market new products, and speak directly with consumers to better understand their interests. 

This is an unprecedented time for companies. The smartest and most technologically-savvy companies are leveraging AI social media content to accelerate these efforts and reach even more customers at a fraction of the price of traditional advertisements. 

How Companies Are Using AI for Social Media

AI is the most effective force multiplier for content creation in the history of social media. Before the rise of generative AI, all social media content was created manually. Creators spent days creating a single video. This involved writing out a script, recording the video in multiple takes, and then editing the video frame by frame.

Today, content creators are using AI to streamline this entire process. AI can help creators outline and write the video script. Creators are also using AI avatars of themselves to record videos without having to sit in front of a camera. Finally, AI is capable of rapidly editing a video and producing a professional-grade advertisement in minutes instead of days. 

AI is revolutionizing more than just content creation. Companies are also leveraging AI analytics to better understand how users behave and their motivations. This includes creating posts, recommendations, and other content that resonate with specific users according to their purchasing habits and individual interests. 

For example, enterprises can use social media analytics to segment consumers according to behavior. Loyal consumers may get certain content delivered at a specific time, while low-engagement consumers may need a more carefully crafted approach.

Benefits of AI Social Media Content

Enterprises across the world are turning to AI social media content because it helps them save time, money, and manpower. How does it accomplish this?

AI helps companies save time because it streamlines the content creation process and greatly reduces the amount of time it takes to create content. While it may have taken a creator days to create a quality video in the past, that same content creator can use AI to create a professional-grade video in minutes.

AI also saves vast amounts of money and manpower. Marketing teams no longer need to employ a large team of writers, video production experts, video editors, and social media experts. They can now create high-quality videos with a barebones staff and a monthly subscription. This is an incredible development.

Finally, AI allows companies to rapidly translate social media content into multiple languages.

This makes creating and implementing a localization strategy a breeze. You can now reach potential consumers anywhere in the world by automatically translating your video and content into another language. 

Benchmarking the Top AI Social Media Content Tools

While there are many AI social media content tools on the market, only a handful of these tools provide the type of high-quality videos that major companies need to remain professional and truly resonate with consumers.

We’ve investigated some of the world’s top AI content creation tools to determine which platform is best for enterprise users. Read on to learn about the top AI tools and how they can impact your firm’s marketing efforts.

AKOOL is the Premier Choice for Enterprise Users

AKOOL is the number one choice for enterprise users searching for an all-in-one AI social media content tool. AKOOL allows companies to create a variety of content for social media. 

This includes:

• Avatar Videos
• Image Generator
• Face Swaps
• Background Image Changes
• Talking Photos
• Video Translations

Major companies prize the AKOOL platform because of its simple user interface, limitless customization options, and high-quality results.

Numerous Fortune 500 companies use AKOOL to create localized and hyper-personalized content for their audience. In addition, enterprises love AKOOL’s ability to create professional quality videos that rival the look and feel of those created by major Hollywood Studios. 

Give AKOOL a try today to learn why it’s the number-one choice for enterprise social media content.

Pictory: AI Videos for Social Media

Pictory is one of the most popular AI platforms for corporations and individual content creators alike. The innovative platform has simplified the video creation process, with a particular focus on TikTok and YouTube content.

Content creators rave about the short amount of time it takes to create a high-impact tool with Pictory. The platform allows users to create videos using script-to-video, article-to-video, and video-to-video options. In addition, Pictory has a variety of realistic AI voiceovers that are perfect for creating short videos without the need for a professional audio setup.

However, one of the drawbacks of Pictory is that the platform relies on stock images for its videos. This gives videos a wooden feel and a sense of deja vu since users will likely have seen the videos elsewhere. The lack of custom images is a major drawback.

Finally, Pictory lacks customization and editing options. This is a great basic platform for individual content creators, but it lacks the sophisticated image manipulations and editing options that enterprise users require.

Canva: The Social Media Graphics Destination

Canva is a long-time image generation platform that has fully embraced AI. The company has integrated AI into its image and graphics creation tools, allowing users to quickly create eye-popping graphs and other types of data-rich displays. That’s why many LinkedIn-focused companies are using Canva.

However, Canva is a limited platform. While the company has integrated AI into its image generation tools, it cannot create custom videos and AI avatars. In addition, the platform lacks a translation tool—which means it only works as part of a larger AI stack and not as a standalone product. 

Peech: Automated Generative AI

Peech is an up-and-coming generative AI platform that aims to democratize the video creation world. The innovative platform helps users create, edit, and repurpose video content for various social media channels and company websites.

In particular, we were impressed with Peech’s high-quality video output. The platform is capable of creating professional, eye-catching videos that are sure to make users stop scrolling and start watching. 

Despite its impressive video production capabilities, Peech lacks a full suite of generative AI tools. Peech cannot create AI avatars or voice cloning. It also lacks AI translation services, which are critical to creating a localized marketing campaign. 

For this reason, we rank Peech as one of the top options for smaller content creators. But, its shortcomings prevent it from being a foundational tool for enterprise marketing teams. 

In Summary: Getting Started With AI Social Media Content 

AI social media content is the key to expanding your company’s marketing efforts and reaching new consumers across the globe. With an industry-leading tool like AKOOL, your in-house marketing department can quickly create high-impact advertisements that boost sales around the world.

To get started with AKOOL, simply create an account and claim your free credits. You can create your first international advertisements for free and in minutes. See why so many Fortune 500 companies are turning to AKOOL to create engaging AI social media content.